Description

This product is a PDF that contains links to files that consist of PowerPoint slides synchronized with the audio-recording of the speaker (recorded presentation), PDF files of the slides, and audio only (mp3) as noted.

Networking and marketing isn’t like it used to be. Gone are the days of marketing your HVAC company by sending out a postcard. Customer connections are all about relationships and are happening on golf courses, charity events, and places like LinkedIn, Facebook, and Twitter. Trudy Ferguson, a marketing professional for over 20 years, brings her expertise in marketing a Mechanical Contracting firm into focus and shows you how to switch gears and navigate this new terrain.

Marketing in the Digital World
Trudy Ferguson, Member
This product contains: Recorded Presentation Audio (mp3) Slides (pdf)

Citation: ASHRAE Seminar Recording, 2012 Winter Conference, Chicago, IL

Product Details

Published:

2012

File Size:

1 file , 130 KB

Product Code(s):

D-CH12Sem47